“And ZoomInfo’s team was willing to help us understand how we could ingest that data and manipulate it effectively.” “Out of the solutions we considered, ZoomInfo’s Data Cubes had the most comprehensive and accurate dataset by far,” MarketSpark Chief Growth Officer Robert Kulewicz said. Leading B2B companies use ZoomInfo DaaS to understand and expand their total addressable markets, identify and target their ideal customer profiles, improve customer modeling and lead scoring to enhance data-driven salesflows, and more: With the latest insights fueling their advanced analytics, our customers can quickly accelerate their revenue growth.” “Our customers will love having secure, easy access to ZoomInfo's industry-leading data in the Databricks Lakehouse Platform, and they’ll be able to harness the power of this data to fuel their AI and machine learning processes. “This partnership brings together a pair of billion-dollar industry leaders,” Databricks President Andy Kofoid said. This partnership will help data-centric organizations solve some of their toughest go-to-market problems and win faster.” “These insights can power advanced technology applications, such as generative AI-based processes - which are only as good as the data they have access to. “Seamless access to ZoomInfo data helps teams fuel accelerated growth for their GTM teams by unlocking and centralizing insights at scale,” said Sneh Kakileti, Vice President, Product Management at ZoomInfo. Storing data in the Databricks Lakehouse Platform also improves cross-team collaboration by eliminating data silos. Customers can choose between pre-built Data Cubes or work with ZoomInfo’s data services team to create custom Data Cubes that meet their specific needs. Delta Sharing automates data updates to eliminate data decay and ensure all users have access to the freshest data. ZoomInfo DaaS can be accessed within the Databricks Marketplace, an open marketplace powered by Delta Sharing where teams can exchange data assets. With the offering now available through Databricks, data engineering, data science, analytics, and business intelligence teams can enhance their existing workflows with a powerful go-to-market (GTM) data foundation that includes company, contact, intent, and technographic data. ZoomInfo’s Data-as-a-Service (DaaS) product enables businesses to ingest the industry’s leading B2B data, at scale, directly into their systems and databases. VANCOUVER, Wash.-( BUSINESS WIRE)- ZoomInfo (NASDAQ: ZI), the go-to-market platform to find, acquire, and grow customers, today announced a partnership with Databricks, The Data and AI company, to deliver ZoomInfo’s comprehensive business-to-business (B2B) data directly to customers in the Databricks Marketplace.
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